In-text: McIntee (2014) identified the growth …., or, at the end of the sentence... The Marketing fraternity …. (McIntee, 2014).
Reference list: McIntee, H. (2014). “The growth of the marketing fraternity in Africa”, The African Marketing Confederation Conference, pp.11-15. Available from: AMC Portal, AMC Digital Library. [Accessed 20 October 2014].